Are Audi mad?
First off they send me a Press release saying that their popular “Black Edition” specification option can now be ordered for the latest A6 Saloon and Avant range.
Nothing wrong there then. It is, indeed, much sought after by up-market execs.
Audi add to their black theme by headlining their release: “A shade more appealing” and add: “Darkness falls on the Audi A6 range again. Already a firm favourite with customers ordering the previous generation model, the new top tier A6 specification can be combined with all engines in the new range, with prices starting from £44,635.”
Nothing wrong there either, but I guess you’ve spotted the deliberate mistake.
That’s right. The picture of the car they’ve sent me is in white.
Fair enough, you can get your Black Edition in white if you want but it sort of ruins the point.
Black Editions come with black exterior detailing, privacy glass and larger wheels finished in matt titanium.
Audi say: “The dark undertones complement an already extensive S line equipment list.”
Then there’s the 19-inch wheels upgraded to 20-inch V-spoke design in matt titanium. They also feature a black finish for the radiator grille surround, front air intakes, door mirror housings and rear diffuser, plus the roof rails in Avant models. Privacy glass for the rear windows also helps to set the tone, except for a picture of a white car.
It’s got front sport seats in leather and Alcantara, a perforated leather multifunction sport steering wheel with shift paddles and dark brushed aluminium inlays, two full HD colour, near 9in, touch screen displays, a 7in full-colour driver information system, Audi Smartphone Interface, MMI navigation with current mapping and traffic information, display music track and radio station listings from the Audi Radio Plus module and Audi Music Interface beams info such as local fuel pricing, news and weather updates from the web via the Audi connect service.
At least that lot looks like a bit of all white.